HP is among the extra attention-grabbing corporations I cowl. This truth was introduced dwelling to me this month after I attended their Energy of Print occasion in California. There are PC corporations, and there are Printing corporations, however there is just one PC/Print firm. As well as, there are 3D printing corporations and extra conventional printing corporations, however just one Print firm doing 3D printing, and they’re each the identical firm HP. HP wasn’t constructed on function; it was the results of Meg Whitman taking the components of previous HP and splitting off the issues she didn’t need, HPE was purpose-built, however HP was the cast-offs.
HP has been probably the most profitable and at present is going through a hostile takeover orchestrated by Carl Icahn, suggesting he sees a worth that others have missed (I believe I do know what that worth is). But it surely struck me nobody product defines the corporate. There isn’t a single providing that blends printing with PCs that totally showcases what HP can do.
Let’s discover that this week.
The PC Printer Hybrid
Now I’d begin with the idea of getting a PC with a built-in Printer as the plain selection however my first transportable PC, the Panasonic Exec. Associate was a PC with a printer built-in. It weighed in at a whopping 28 kilos and one time I needed to run from one finish of the Dallas airport to the opposite attempting to make a combat after having an operation and sheared my stitches within the course of which was neither a fairly nor notably nice expertise so we gained’t go there.
However you possibly can put a print head in a mouse after which give it the choice of with the ability to print on any floor that may take the ink. Say in the event you wished to print proper on a field you have been transport again to a vendor, reasonably than losing paper on a label you’d then have to stay on, why not print straight on the field utilizing the mouse? Or, in case you are like me and your handwriting sucks and also you need simply to put in writing a touch upon a paper you’re reviewing, you possibly can sort your remark into your laptop computer and use the mouse to print it on the doc?
Lots of us like to make use of a mouse with our laptops after we journey and this could be a means so as to add print performance to a laptop computer with out attempting to construct in a printer.
Customized 3D Printed Laptop computer
Considered one of HP’s strategic imperatives is to drive 3D printing into manufacturing. One of many benefits of this expertise is with the ability to construct customized merchandise at scale. So what if HP created a laptop computer core that may take a 3D printed shell and allowed individuals at value (as a result of it is a expertise showcase) to design a customized laptop computer case for it (this might additionally work for desktop PCs notably within the gaming area).
They may work with Adobe to produce free entry to an Adobe device to create the case (and this could prepare individuals on the usage of the Adobe device permitting Adobe to offer gives to the parents utilizing it). Apart from, HP might have design contests the place the winners (voted on by the customers) acquired a money prize and HP prospects for a average upcharge might use the designer case in the event that they’d reasonably try this. And, going past that HP might companion with a agency like Disney or Sony to create themed designs. I do know I’d be concerned with getting a laptop computer that had a Marvell Defend Theme myself.
Now, this could largely be carried out with plastics however extraordinarily in style designs might, for an upcharge, be carried out in metals as properly and the end result would broadly show the potential for these applied sciences which ought to open the door to different producers who need to tackle the necessity for extremely customized merchandise.
Well being Scanner + Drugs Printer
The expertise I believe Carl Icahn has his eye on in HP that few find out about however may signify a Trillion Greenback alternative is named Microfluidics. It comes out of their print division and it at present is utilized in labs all around the world to chop the price of analyzing medication. However this identical expertise could possibly be used at scale to successfully print customized medicines that could possibly be adjusted every patent uniquely (none of us are “common). This resolution might apply to mixture medication, that are at present getting numerous dangerous press as a result of pharmaceutical corporations overcharge for them, chemotherapy, insulin, even ache killers, and anti-inflammatories. Initially most helpful in distant areas the place there isn’t a Physician or in Physician’s places of work, this might evolve to turn into widespread for each dwelling with a tough encrypted lock to the hospital or physician and tied to a PC particularly designed to observe the patent utilizing sensors to find out the time and precise dose wanted earlier than printing every capsule or liquid. A few of us actually don’t like photographs (I don’t know what I’d do if I needed to give myself one) so it could possibly be tied to an auto-injector so that may be dealt with routinely as properly.
This system would essentially change each the price of medication and far of the aggravation as a result of it could take away, for lots of parents, the necessity to go to a hospital or docs’ workplace for some varieties of recurring remedy and the scanner could possibly be used broadly for distant prognosis.
Carl Icahn is after one thing he needs to purchase low cost and promote for an enormous revenue at HP. That’s the reason HP is arguing he’s undervaluing the corporate whereas it seems he’s overpaying primarily based on present valuation. Icahn is not any dummy and I believe he sees the worth in both HP’s 3D printing expertise or their Microfluidics expertise with my cash going to Microfluidics since that may have the largest potential payoff.
However I additionally assume there is a chance for HP to create a product that defines the corporate one which connects PCs to printer expertise and creates one thing both uniquely customizable or that addresses an issue that’s in essential want of being addressed. It’s only a matter of time earlier than HP figures this out and Icahn is already within the hunt. I’m betting one thing superb will end result.